Are you an online business owner or marketer seeking effective ways to promote your products and offers? Look no further than FreshSolo. In the coming moments, we'll delve into every major aspect of email marketing to better assist you on your journey.
If you are in the initial stages of your online journey, let me tell you something candidly: email marketing isn't just about sending messages; it's a magical journey filled with endless possibilities. It possesses an ability that many channels don't: creating valuable personal touches at scale. Wanna see some proof? Let's just check out the numbers about email marketing below, along with some case studies of successful brands built through email marketing.
In the previous section, we talked about how email marketing can be a game-changer for your
business. I'm
sure you're excited to start using it to enhance your business growth, right?
But
before
you jump
straight into sending emails to your prospects, I want to share some insider knowledge with
you
about
email marketing that many online marketers don't talk about in the beginning.
Over the
years, I've
spoken with several online marketers and learned that there are four major challenges that
people tend to
face. And, The good news is that I've found the solutions to overcome them, and knowing how
to
deal with
these challenges can make your journey as an online marketer ten times faster than that of
someone who is
still not aware of them.
So, let's first talk about these four challenges, and then we
can
discuss
how to overcome them. Sound good?
Marketers often collect emails that turn out to be invalid or temporary, leading to zero engagement. People use fake emails to access offers, resulting in wasted efforts with no opens.
Emails often land in the spam folder due to blacklisted domains, hurting engagement rates. Most marketers are unaware of this issue, leading to poor email performance.
New marketers struggle to find the right audience for their offers, wasting money on ineffective methods. Over 90% don't know the best ways to target their ideal customers.
Many marketers spend over half their budget on expensive email marketing tools. Finding an affordable yet effective tool is a challenge, making email marketing costly.
If you're facing similar challenges in growing your business, stay with me. I will share the best possible solutions in the upcoming steps.
Let's tackle each solution one by one. For the problem of "Junk Emails," many marketers capture emails that turn out to be invalid or temporary. This leads to low open rates and wasted efforts. We've developed a tool to check if an email is valid before it damages your IP reputation. Additionally, we have a tool to check if your domain is blacklisted, allowing you to take necessary actions. Both tools are free to try, so give them a shot. As you scroll down, you'll learn how to build the right audience for your specific needs. Lastly, we recommend an affordable email marketing tool for beginners to save money and reinvest in your business growth.
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